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Serbia has attracted over €23 billion of inward foreign direct investment since 2007.

Since the onset of economic reforms, Serbia has grown into one of the premier investment locations in Central and Eastern Europe. A list of leading foreign investors is topped by world-class companies and banks such as FCA, Bosch, Michelin, Siemens, Panasonic, NCR, Yura, Magna, Continental, Calzedonia, Eaton, Stada, Falke, Swarovski, Ball Packaging, Sitel, Microsoft, Gorenje, Schneider Electric, Geox, Tarkett, Johnson Controls, Johnson Electric, Leoni, and many others.

Serbia's strong FDI track-record is substantiated by internationally recognized awards for local Greenfield investors, as well as Free Zones. Between 2004 and 2006, Greenfield projects in Serbia were awarded by the OECD as the largest investments of this type in South East Europe. The first Award was presented to Ball Packaging Europe (headquartered in USA), followed by METRO Cash & Carry (Germany), and Israeli Africa-Israel Corporation/Tidhar Group for their Airport City Belgrade real estate project. Serbian Free Zones each year receive at least three awards in various categories defined by the Financial Times - fDi Magazine.

Serbia continued to show strong results for the third year in a row, as the next wave of preferred locations for companies in Europe.”

IBM Global Locations Trends 2014 report


FDI Inflow

FDI Inflow

Source: NBS, 2018

Key Investors



Source: RAS*, 2018

Source: RAS*,2018



* RAS database includes almost 400 foreign investment projects and tracks all investment types in the manufacturing and service sector, excluding portfolio investments. Data are based on the research that was done according to the country of origin of the investor company.